{"id":242,"date":"2017-02-24T12:46:01","date_gmt":"2017-02-24T12:46:01","guid":{"rendered":"https:\/\/bookinghawk.com\/startup-blog\/?p=242"},"modified":"2017-05-26T10:35:42","modified_gmt":"2017-05-26T10:35:42","slug":"night-1-intorduction","status":"publish","type":"post","link":"https:\/\/bookinghawk.com\/online-booking-system\/night-1-intorduction\/","title":{"rendered":"Night 1 &#8211; Introduction"},"content":{"rendered":"<p>In 2017, I attended <a href=\"https:\/\/www.newfrontiers.ie\/about\">Phase 1<\/a> of the <a href=\"https:\/\/www.newfrontiers.ie\">New Frontiers Programme<\/a> which is run by <a href=\"https:\/\/www.enterprise-ireland.com\/en\/Start-a-Business-in-Ireland\/Supports-for-High-Potential-Start-Ups\/New-Frontiers-Entrepreneur-Development-Programme.html\">Enterprise Ireland<\/a>. The programme ran two nights a week over six weeks. There was no fee to attend. I would highly recommend this programme to anyone starting a new enterprise, whether your idea is just an idea or is a semi-developed product. What follows is a post\u00a0which gives an outline of\u00a0night 1 of the course.\u00a0When fully published, there will be 11 posts documenting all nights of Phase 1. To see a list of published posts, <a href=\"https:\/\/bookinghawk.com\/online-booking-system\/features\/enterprise-ireland-new-frontiers-programme-phase-1\/\">click here<\/a>.<\/p>\n<p>Opening night was held in <a href=\"http:\/\/www.synergycentre.ie\/\">The Synergy Centre in the Institute of Technology Tallaght<\/a> and it was very positive. The session started at 5.30pm but as soon as\u00a0I arrived at 5.20pm I was in a room with 21\u00a0entrepreneurs chatting. I immediately learned that the course was not open to all and that some attendees knew of people that applied that didn&#8217;t get accepted. This was encouraging to hear. Our facilitators for the evening brought us to our classroom and talked about what lay ahead for the next 6 weeks. <a href=\"https:\/\/twitter.com\/alanjcostello\">Alan Costello<\/a>\u00a0ran the session and brought us through a slide show explaining\u00a0both his and the programmes background.\u00a0We were given some recommended reading in the form of a book,\u00a0<a href=\"http:\/\/theleanstartup.com\/\">The Lean Startup<\/a>\u00a0as well as some blogs, namely <a href=\"https:\/\/steveblank.com\/\">Steve Blank<\/a>\u00a0and <a href=\"https:\/\/bothsidesofthetable.com\/\">Mark Suster<\/a>. \u00a0After a short break, Alan turned the tables and had each of the 22 attendees give a 1-minute talk about their business idea. It was interesting from the point of view that almost all of the 21 ideas were really great. Out of these, there were easily 3 rock solid ideas that sound like real winners. As we signed a non-disclosure agreement I cannot go into detail.\u00a0Already, ideas were bouncing between the\u00a0entrepreneurs and potential mutually beneficial relationships were being formed.<\/p>\n<p>An interesting thing that Alan mentioned was, it is important not to think about capturing 1% of your target market knowing that it will achieve your financial targets. The danger with that is that 1% is so insignificant (regardless of actual size) that a small change in the environment (new competitor, new regulations, new investment from existing competitors) can quickly erode your market share.<\/p>\n<p><em><strong>Read\u00a0<a class=\"row-title\" href=\"https:\/\/bookinghawk.com\/online-booking-system\/night-2-idea-exploration-and-creative-thinking\/\">Night 2 \u2013 Idea Exploration and Creative Thinking<\/a><\/strong><\/em><\/p>\n<p><em><strong>Read <a href=\"https:\/\/bookinghawk.com\/online-booking-system\/night-3-market-opportunity-problem-pain-id\/\">Night 3 \u2013 Market Opportunity Problem \/ Pain ID<\/a><\/strong><\/em><\/p>\n<p><em><strong>Read <a href=\"https:\/\/bookinghawk.com\/online-booking-system\/night-4-market-analysis-customer-identification\/\">Night 4 \u2013 Market Analysis \/ Customer Identification<\/a><\/strong><\/em><\/p>\n<p><em><strong>Read\u00a0<a href=\"https:\/\/bookinghawk.com\/online-booking-system\/night-5-route-to-market\/\">Night 5 \u2013 Route To Market<\/a><\/strong><\/em><\/p>\n<p><em><strong>Read\u00a0<a href=\"https:\/\/bookinghawk.com\/online-booking-system\/night-6-lean-business-model-canvas\/\">Night 6 &#8211; Lean Business Model Canvas<\/a><\/strong><\/em><\/p>\n<p><em><strong>Read\u00a0<a href=\"https:\/\/bookinghawk.com\/online-booking-system\/night-7-marketing-communications\">Night 7 &#8211; Marketing Communications<\/a><\/strong><\/em><\/p>\n<p><em><strong>Read\u00a0<a href=\"https:\/\/bookinghawk.com\/online-booking-system\/night-8-legal-issues\/\">Night 8 \u2013 Legal Issues<\/a><\/strong><\/em><\/p>\n<p><em><strong>Read\u00a0<a href=\"https:\/\/bookinghawk.com\/online-booking-system\/week-5-night-1-business-case-document-and-team-makeup\/\">Night 9 \u2013 Business Case Document and Team Makeup<\/a><\/strong><\/em><\/p>\n<p><em><strong>Read\u00a0<a href=\"https:\/\/bookinghawk.com\/online-booking-system\/night-10-financial-planning\/\">Night 10 \u2013 Financial Planning<\/a><\/strong><\/em><\/p>\n<p><a href=\"https:\/\/bookinghawk.com\/online-booking-system\/nights-11-12-presenting-the-case\/\"><em><strong>Read\u00a0Nights 11 &amp; 12 \u2013 Presenting The Case<\/strong><\/em><\/a><\/p>\n<p>If you know someone that would benefit from online booking,<a href=\"https:\/\/bookinghawk.com\/online-booking-system\/contact-booking-hawk\/\"> please let me know about them<\/a>. I will send you a two paragraph email for you to forward to your friend so it couldn&#8217;t\u00a0be less hassle for you to help a couple of Irish businesses to grow!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2017, I attended Phase 1 of the New Frontiers Programme which is run by Enterprise Ireland. The programme ran two nights a week over six weeks. There was no fee to attend. I would highly recommend this programme to anyone starting a new enterprise, whether your idea is just an idea or is a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[102,66,64,65,67,105],"class_list":["post-242","post","type-post","status-publish","format-standard","hentry","category-bookinghawk-com","tag-alan-costello","tag-enterprise-ireland","tag-new-frontiers","tag-new-frontiers-phase-1","tag-synergy-centre","tag-the-lean-startup"],"_links":{"self":[{"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/posts\/242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/comments?post=242"}],"version-history":[{"count":24,"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/posts\/242\/revisions"}],"predecessor-version":[{"id":705,"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/posts\/242\/revisions\/705"}],"wp:attachment":[{"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/media?parent=242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/categories?post=242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bookinghawk.com\/online-booking-system\/wp-json\/wp\/v2\/tags?post=242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}